CONSENT MANAGEMENT SYSTEM
Within the scope of the regulation published on Commercial Communications and Commercial Electronic Messages, commercial messages with various contents cannot be sent without the consent of the recipient, and the recipients must have the opportunity to reject the messages sent with permission. With Evatro Consent Management, it is ensured that these permissions obtained in the digital environment are stored, archived, documents are secured, confidential, removed from the archive when necessary, and all these processes are easily managed.
GDPR / CONSENT MANAGEMENT SYSTEM PLATFORM
Evatro GDPR Platform has been developed for all institutions and organizations that collect, process, share, and store data in different fields from the finance and banking sector to the retail and health sector. It ensures that the personal data collected from customers and employees are correctly configured, stored by the provisions of the General Data Protection Regulation (GDPR) and that this stored data is effectively discovered under necessary conditions.
Evatro GDPR/ CMS Management Platform is a platform where the consolidation of customer data created from different sales and service channels and the channels of the arrival of each customer into the system are stored.
All necessary CMS adapters have been developed to transfer the authorized contact information given by the customers to the CMS system and to update the contact information updated by the customers in the CMS system in the company’s database.
In addition, there is the necessary infrastructure support to present instant surveys and campaign announcements to customers included in the system through certain channels.
URL SHORTENING
With the Evatro URL Shortening module, businesses can convert long domain names to short target domains to create and manage strong links. Evatro link shortening service provides an analysis feature for shortened links. Detailed metrics such as how many people clicked on the created link, the source of the users who clicked, and the device technologies used by the users can be accessed from the link statistics.
SALES DATA MODELING
Thanks to the Evatro Sales Data Merge / Segmentation module, which activates the sales and marketing functions, sales data from different sources can be combined quickly, easily, and reliably
The segmentation function enables the creation of homogeneous groups within itself by grouping customers according to their value groups, preferences, and various characteristics. With this function, special offers and services can be offered to homogeneous groups. Customer segmentation can be created by determining the desired number of criteria by using values such as sales amount, sales amount, sales discount for segmentation.
